How to Attract Long-Term Tenants
Do you want to enjoy a stable rental income?
Getting long-term tenants in your rental property is the top strategy for preventing a “roller coaster income stream.” A long lease provides a steady rental income that you can count on as a property investor.
However, it’s not always easy to keep your tenants around. The rental market is a dynamic environment. When an enticing offer pops up, and your tenants’ lease renewal is close, they might move to a new home.
Attracting long-term tenants is all about building relationships. It’s the key to having loyal, long-term renters in your property. This process isn’t an instant success. It takes time and effort to build such relationships.
In this article, we list the top ways you can attract long-term tenants and ensure that they will stay for a long time. You’ll learn about the strategies and techniques that raise tenant satisfaction.
ENSURE RENTAL SECURITY
Renters prefer secure properties. A general sense of security is one of the basic human needs. Ensure that your rental property meets that need. For instance, you can consider some of the digital devices on the market today.
Smart cameras, locks and movement sensors are some of the most popular devices available for landlord use. You can install these devices and give your tenants a degree of control over their daily use.
Taking a step further is directly asking your tenants what kind of security solutions they would prefer. Maybe they aren’t interested in any of the modern security devices at all. In this case, you can invest in other areas of your rental property.
MAINTAIN YOUR RENTAL
Regular maintenance is essential. Many landlords do the bare minimum. While that isn’t a bad thing in some cases, you’re better off going the extra mile with upkeep. Your tenants will appreciate it.
The renters are going to feel cared for when you keep things looking neat and fresh in the property. A steady maintenance schedule ensures that your long-term interests as a property owner are protected as well. Proper upkeep lowers the risk of sudden repair needs.
PROVIDE QUICK RESPONSES
Respond to your tenants’ calls and messages at the earliest opportunity. This is an important responsibility, even if there is no emergency. If you want to have long-term tenants, it’s crucial to answer their inquiries as soon as possible.
This point highlights the need for reliable contractors. When you can get in touch with them quickly, your tenants won’t have to wait long for solutions in case of sudden repair or upkeep needs.
IMPROVE YOUR RENTAL
Your rental property is an investment that you can grow over time. Making improvements raises the rental value in the eyes of your long-term tenants. Also, it ensures that you can ask for higher rent once you have to find new renters.
Long-term tenants have to leave the rental one day, too. Ongoing investments provide you the value of having a rental that is modern and desirable for prospective tenants. Just take a look at some of the high-value improvements you can make:
- Apply a fresh coat of paint on the inner surfaces of your rental
- Install smart home devices that make your tenants’ lives easier
- Resurface the cabinets for a brand new look without breaking the bank
- Replace the flooring when heavy foot traffic has worn the old one out
- Add a kitchen backsplash if there already isn’t one there (or renew it)
- Get professional cleaning services to keep things looking squeaky clean
- Buy new appliances when the old ones are broken or completely outdated
INCENTIVIZE LONG-TERM LEASE
Find creative ways to offer enticing deals for your tenants. Most people would like to receive deals in exchange for long-term lease agreements and renewals. For instance, you can offer the first month free after a long-term lease renewal or allow reliable tenants to have pets.
Another approach is agreeing to a fixed fee protocol for paying utilities. You just need to make the necessary calculation beforehand. In order not to lose much money, it’s important to factor in potential price hikes.
SUSTAIN GENUINE RELATIONSHIPS
It’s partially your responsibility to make sure your tenants are happy in your property. Be there for your tenants, even if they don’t ask for your help. You can inquire about their wants and needs regarding the rental property regularly. Every now and then, you could just ask how they are doing.
You have to find the right balance between being professional and friendly. You don’t want to come off as someone who is intrusive to your tenants’ lives. Get a good feel for the type of people you are dealing with. Then adjust your communication accordingly.
Choose open and honest communication tactics. Your tenants deserve a full explanation of updates. One of the most critical aspects is rent adjustment. Disclose your reasons behind every rent adjustment you choose to exercise.
The same goes for proposals to update the lease agreement after renewal. Explain your thought process and prepare to answer all questions. While you do have relative freedom when it comes to rental ownership, you should always explain any changes. This is a strong selling point for long-term tenancies.
IN A NUTSHELL: ATTRACTING LONG-TERM TENANTS
Many landlords prefer long-term tenants. Tenant turnovers can be costly. When you can’t find a new renter, the property stays empty. This situation means that you still have to pay the associated expenses without receiving any income.
The free real estate market means that your tenants may face an onslaught of tempting rental alternatives. You need to put in some effort to keep your tenants around for a longer period.
Here are the top strategies for attracting long-term tenants:
- Make regular improvements to your rental property
- Practice honest and open communication; explain the reasons behind your decisions
- Make sure that your rental is secure and safe for the tenants
- Provide offers and incentives to make long-term stays more attractive
If you have any inquiries regarding this post or our property management services, contact Alltrade Property Management today.